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Ecommerce Lead

Company: Life.Church
Location: California
Posted on: February 22, 2021

Job Description:

FORME Life is an integrated home fitness platform transforming personal fitness and wellness. Our two products are designed to deliver the absolute best in-home workout experience with: - Studio hardware that looks beautiful in your home - World-class trainers delivering the widest variety of workout content in an intimate 1:1 personal trainer format-- - A personalized plan for every member, designed to help you develop healthy habits related to working out The goal is to help make fitness efficient, effective, and convenient for our members, and to ensure they continue to enjoy using their Studio, day after day, for years to come. Job Description We have an exciting opportunity to support the rapid growth of our ecommerce team here at FORME Life! Reporting directly to the President, the Ecommerce Lead will be responsible for driving our ecommerce strategy, playing a critical role in the development and execution of the online experience of FORME Life. This role combines the need for a strong customer-first mentality, innovative thinking, data-based prioritization and exceptional relationship management skills to successfully achieve Ecommerce revenue targets. Responsibilities:

  • Develop a data-drive approach in establishing KPIs and understanding key customer segments and both ideate and priorite ecommerce experience improvements to best serve them
  • Ensure the larger FORME team has the knowledge, resources and technologies to build an in-depth understanding of how customers are experiencing the ecommerce experience
  • Manage cross-functional relationships with top business stakeholders (retail, corporate sales, marketing, technology, product, ops) to maintain accurate and effective ecommerce tools as it impacts various other teams--
  • Advocate for and communicate the eCommerce roadmap across teams within the company
  • Maintain a high-level understanding of our shifting system architecture as well scale as a business
  • Anticipate upstream and downstream impacts of the project and work with internal business groups to adjust business tools and practices in order to support new features and functionality Roadmap Development & Execution
    • Help drive short and long-term vision, strategy, goal setting and execution for the end-to-end eCommerce experience
    • Research new technology-oriented opportunities and partnerships that will benefit customer experience on our sites. Evaluate and select vendor technologies based on strategic growth initiatives and engage in contract negotiation and execution. Ensure that vendors are held to a defined standard
    • Ensure the roadmap includes development-based opportunities that will alleviate customer pain points and enhance the overall experience without integrating new third-party vendors
    • Work with team to identify the return on investment associated with new opportunities
    • Develop and advocate a perspective on the platforms with which FORME Life utilizing in growing our ecommerce presence-- Growth
      • Own online growth strategy as it intersects with our ecommerce experience--
      • Conceptualize, execute and analyze on-site tests (both on our own domain and on paid UA landers) to optimize the site experience and generate efficiencies in our UA activities--
      • Manage initiatives with creative, marketing and tech to ensure the site presents a frictionless experience and report on results and recommendations gathered from A/B tests--
      • Manage SEO strategy and implementation with third-party agency partner-- What we are looking for:
        • Creative - You know successful brands rely on incredible creative concepts just as much as on strategic data analytics. You've built a reputation for bringing impactful creative and designs to life in the ecommerce space.--
        • Analytical - You are very comfortable diving into business metrics and reporting to understand what's driving performance. You can use both your right and left brain to ensure your solutions are achieving the desired impact.
        • Organized and Detail-Oriented - You can't stand to let things fall through the cracks and are scrappy, with a can-do attitude that is essential in a start-up environment.
        • Experienced - You have a few years of experience developing and managing successful ecommerce strategies in a growth-oriented agency or in-house environment.
        • 6+ years of relevant ecommerce experience
        • A proven ability to define and achieve departmental objectives, strategies and develop plans with achievable timelines
        • A strong understanding and experience working with all ecommerce functions including development and site merchandising
        • Ability to clearly articulate the Product Roadmap and that status of projects
        • A solutions-oriented mentality with a data driven approach
        • Excellent written/verbal communication skills that include the ability to read, write, and interpret business and technical documents.
        • Experience managing 3rd party software vendors during integration process and after
        • Excellent project management skills and ability to work in fast-paced, ambiguous environments
        • Team player with strong intrapersonal skills to foster relationships with multiple cross-functional teams What We Offer:
          • Competitive Compensation Package
          • The opportunity to make a tangible impact
          • The chance to design a truly holistic experience for all of our users
          • The opportunity to be a part of a growing company, building from the ground up Forme Life is committed to building a team that celebrates diversity and inclusion We are proud to be an equal opportunity employer committed to providing employment opportunities regardless of sex, race, creed, color, gender, religion, marital status, domestic partner status, age, national origin or ancestry, physical or mental disability, medical condition, sexual orientation, pregnancy, military or veteran status, citizenship status, and genetic information. If any candidate requires reasonable accommodations during the application process, the individual is encouraged to contact the Forme Life Talent Team to make the necessary arrangements.

Keywords: Life.Church, Columbia , Ecommerce Lead, Other , California, Missouri

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